Austrian Times RSS FeedsLike the Austrian Times Facebook page!Follow us on Twitter!


Events for October
M T W T F S S
29 30 1 2 3 4 5
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 31 1 2
Add your event FREE

Today

Videos


BurgKino

Pub Quiz everyTuesday at Johnny's Pub

Popular in Austria


Cosmo&Nanu

Shock In China As Shortage of Females Makes Shoe Firm Hire Male Staff

Shock In China As Shortage of Females Makes Shoe Firm Hire Male Staff

A Chinese shoe store is tackling one of the last taboos in the country after shocking people by announcing it was employing male staff - to help female customers try on shoes.

China is one of the most heavily populated countries in the world with overcrowding and very little personal space available. Despite that, while there are few taboos on how close men can get to other men or women to women, it is widely frowned upon for improper physical contact between the opposite sexes outside the bounds of a formal relationship.

Such contact in public is usually limited at the most to touching an arm or a sleeve and almost never between a man and a woman who are strangers.

So it caused considerable shock when this shoe store took the step of moving their female staff to other branches, and employing only male shop assistants as part of a pilot project to test the reaction.

And while many women when they realised strange men would be manhandling their feet walked out, others particularly younger women said they found the idea a good one if somewhat strange. They said they were not put off visiting the store by the fact that men were serving them.

The move is also a practical one by the store's management. China's one child policy and the preference for male children has caused massive gender imbalance in the country creating a huge shortage of women and in particular shop staff. By testing the water and employing men in a traditional female role, the store in Wuxi city in east China’s Jiangsu province is opening up a whole new potential labour force that was previously unavailable.

Store spokesman Sying Chin said: "It is a pilot project but the initial reaction has been positive and when it's over we will consider expanding it to other parts of the country. We chose only men who were good-looking and all of them had to be tall in order to make sure they stood out."

He said that the male staff are being paid more than women but added that this was necessary in order to help bring about a change in attitudes and to persuade men to take on a role that might otherwise normally have been reserved for women.

Austrian Times


Are you on Facebook? Like the Austrian Times on Facebook and win great prizes!


Cosmo and Nanu
ORF Watch

Tag cloud:
traditional  reaction  water  rsquo  policy  children  Wuxi  China  employing  role  taboos  particular  child  staff  gender  testing  preference  creating  management  Shortage

Latest News

 

MEP caught In Brit papers Fraud Probe Jailed
A corrupt MEP caught by a British newspaper offering to propose amendments to EU laws in exchange for 100,000 euros a year has been given a three-year-jail term.

Vienna Jihad Girls Want To Come Home
The two Austrian teenage girls who became ‘poster girls’ for the jihad in Syria are now desperate to come home after getting completely disillusioned with their new lifestyles.

Mega-Station Opens
There was a festival atmosphere as Bundespresident Heinz Fischer opened Vienna's new Hauptbahnhof Friday morning.

Apple Truck Causes Traffic Jam
When 24 tonnes of apples are catapulted across a road it can only mean a jam.

Farmer Cleared Over Wolf Shooting
Furious animal rights campaigners have accused an Austrian farmer of lying after he shot dead a wolf that he claimed he thought was a fox.

Rare Bald Ibis Makes Microlight Flight To Italy
The project to introduce an extinct bird back to Europe is hailing success after successfully negotiating a new route over the Alps and training 14 Northern Bald Ibises how to fly south to winter feeding grounds in southern Tuscany.

Pat On The Back From Manure Explosive
A traffic cop in Austria got more than he bargained for after a booby trap covered him head-to-toe in manure as he was trying to catch people speeding.

Viennese Jihad Girl May Have Been Killed
Austrian police say that one of the two attractive young teenage girls who fled the country to go to Syria to fight on the side of Islamic rebels may have been killed.

Perversion of a Medical Dream
The Decline and Fall of the Otto Wagner Hospital, Vienna.

Fat Can Be Used To Burn Off Weight After New Patent Unveiled
It is being hailed as a sensation after scientists at an Austrian university patented a method that transforms fat storing cells into mini factories capable of actually destroying fat by burning it off.

 


Mala Vrata

The most popular stories –
last 7 days



Don't moan alone, the Ombudsman Investigates.

Why suffer in silence. Let off steam by letting our readers share your troubles. File your complaints about anything and everything here.

Our ombudsman David Rogers will try and help solve some of the problems from lazy civil servants through to incompetent companies – and at the very least the worst transgressors will end up in our weekly special report.


Austrian Zimmers