Monday, 15. September 2014
04. 11. 12. - 20:00
Marks & Spencer is returning to Austria after the collapse of its last venture into Europe in 2001 because of poor performance.
But from November 19 the company is now opening local transactional websites in four new European territories which as well as Austria also includes Germany, Spain and Belgium.
Customers will have the opportunity to choose from more than 15,000 products sold by the British high street giant, including womenswear, lingerie, menswear, kidswear and a selection of homeware. Items paid in Euros and offered in the local language as well as English.
It marks the next part of M&S’s strategy, outlined in May, to ramp up its international footprint by launching in 10 new markets by the end of the financial year. The retailer already operates sites in France and Ireland.
M&S said it had identified Germany, Spain, Austria and Belgium as the “most popular delivery destinations”. By launching directly in those countries, the company is hoping to “grow its business and take its customer engagement in these markets to another level”.
Chief executive Marc Bolland said: “This is us moving forward with our plan to transform M&S from traditional British retailer to a leading international, multi-channel retailer.
“M&S is a brand that’s synonymous with British quality, style and value and this move enables us to extend the reach of our brand to more new markets.”
Ecommerce executive director Laura Wade-Gery added: “Since 2008 we’ve been in dialogue with the customers who already use our international delivery service and we’ve learnt much from them. With our new sites we can provide customers with what they want – a fully localised service that enables them to shop with M&S in the way they want to.”
» Travel 2013-04-01
Looking out of the window you may think of anything other than summer, but it is rapidly approaching and that means one thing - Summer holidays!
» Panorama 2013-03-18
Glamour and glitz were out in force at the weekend as stars from Austria and further afield flocked over the red carpet into the Vienna City Hall for a night of awards, dance and partying!
» Panorama 2013-02-11
By far the sweetest event in the Vienna Ball season - the Bonbon Ball took place this weekend.
Perversion of a Medical Dream
The Decline and Fall of the Otto Wagner Hospital, Vienna.
Fat Can Be Used To Burn Off Weight After New Patent Unveiled
It is being hailed as a sensation after scientists at an Austrian university patented a method that transforms fat storing cells into mini factories capable of actually destroying fat by burning it off.
Three Family Members Dead In Well Tragedy
A mother has lost her husband, her pregnant daughter and her son-in-law after a tragic accident where one of them fell into a well and the other two died while trying to carry out a failed rescue.
Brit Soldier Rescued After Climbing Mountain In T Shirt
A British soldier who tackled the frozen Austrian Alps wearing just shorts and a T-shirt has been rapped by officials after he had to be rescued from the snowy peak.
Mum And Daughter Struck By Lightning In Pool
A mother and her daughter were hospitalised after they were struck by lightning – in a swimming pool.
Police Nab Porn Star Who Filmed In Local Church
A woman accused of making a porn movie in a local church has been caught after an informant tipped off police that he recognised her by her breasts after an appeal for information.
Young Hip Hop Dancer Gets 18 Years For Drug Smuggling
A blonde hip hop dancer and charity worker promised an international career after she was spotted by a talent scout has been jailed for 18 years in Indonesia after her work offer turned out to have been part of an elaborate drugs con.
Teen Dying Of Cancer Killed At Charity Event After Ride In Porsche Goes Wrong
The family of a sick boy who was offered a trip in a high-performance Porsche because he was dying of cancer is suing the charity after the Porsche he was travelling in crashed head-on into oncoming traffic.
Japanese Pervert Planned Natascha Kampusch Style Kidnap
A Japanese man inspired by Austrian pervert Wolfgang Priklopil kidnapped a 10-year-old girl and kept her in a purpose-built cellar where he planned to train her to become the perfect wife.
German Hiker Yodels For Help After Getting Trapped In Cattle Grid
A portly hiker dressed in traditional Lederhosen was rescued after he yodeled for help after getting stuck for three hours in a cattle grid.
The most popular stories –
last 7 days
|Boy Five Had Eyes Gouged Out by Satanists|
|Freaked-out Mushroom Pickers Discover Bag-loads of Amputated Limbs in the Woods|
|Facebook Users Help Track a Huge Fireball Over Barcelona|
|Argentinian Cops Fake Car Accident|
|Naked Woman On Horse Rides Through Central Moscow|
Why suffer in silence. Let off steam by letting our readers share your troubles. File your complaints about anything and everything here.
Our ombudsman David Rogers will try and help solve some of the problems from lazy civil servants through to incompetent companies – and at the very least the worst transgressors will end up in our weekly special report.